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UXinsight festival 2020 – our review

UXinsight festival 2020 – our review

2020 should be a great year for user research. Interest in the topic has been growing immensely since 2019, with more and more communities forming around the topic. Thus, the UXinsight festival 2020 was to take place with over 400 interested participants. “UXinsight...

Why Do Qualitative User Research?

Why Do Qualitative User Research?

User research often has a quantitative character. This may have the reason that UX and usability researchers often work in tech-related fields. Most of the professionals, therefore, have a technical...